Oh My Love is back in La Crosse at the Root Note on Saturday, April 16th for La Crosse's first Midwest Music Festival!


Mid West Music Fest was born in 2010 when AmeriCorps volunteer Sam Brown was stationed in the historic city of Winona, beautifully nestled between the bluffs and the Mississippi River. Boasting three institutions of higher education and a blossoming arts scene including the annual Minnesota Beethoven Festival, Great River Shakespeare Festival, Frozen River Film Festival, Boats and Bluegrass and the Minnesota Marine Art Museum, Sam quickly fell in love with his new community and planted his ambitious idea amongst a group of eager new friends. His idea would be a first-of-its-kind event in the area that brought together more than 70 bands and musical acts at various venues around the community. Loosely modeled on Salem, Oregon’s “Cherry City Music Fest” (which was loosely modeled on Austin’s South by Southwest), MWMF 2010 was an all-ages, multiple-genre, volunteer-driven two-day summer festival–held on 13 stages for 2 days in July.